Interview: Playground Sessions CEO Chris Vance Discusses Success of Powerful ‘You Raise Me Up’ Virtual Recital

Playground Sessions’ Chris Vance and Quincy Jones

During the pandemic, when people have been stuck inside their houses, Playground Sessions, in partnership with legendary artist, producer Quincy Jones, offered the world an opportunity to participate in a free class to learn Brendan Graham’s song, “You Raise Me Up” on the piano and perform it together in a Virtual Piano Recital. The goal was to share the joy and gift of music when the world needed it the most.

Using the Playground Sessions platform users learned the song, recorded their performances on video and submitted them for inclusion. What started out as a 30-day virtual lesson culminated into a worldwide, history-making campaign as more than 7,000 musicians of all skill levels took part with nearly 1,000 video submissions

I recently spoke with Chris Vance, Founder and CEO of Playground Sessions about this phenomenal event and more in this exclusive new interview.

Can you give me a little backstory on your own experience with music?

CV: I played the saxophone in elementary school but was always drawn to the sound of the piano. If I ever saw someone playing, I’d be right there watching. Like many people I had a lesson or two, but when that didn’t work out I just went on with my life.

Where did the idea for Playground Sessions originate?

CV: I had been working at P&G doing brand management and being part of the digital team. During that time, I was also learning different languages using a product called Rosetta Stone. I became fascinated with what tech could do in people’s homes. One day I was shopping and saw a Casio keyboard on sale and thought now was the perfect time to try playing again. What I discovered after visiting YouTube and taking private lessons was that all of my practice time was being spent alone with a piece of sheet music. The truth is around 90% of keyboards and guitars purchased are under the bed within thirty days because people are not having success. I fell into that category. That’s when I decided I wanted to create a product that could take the universal desire of playing an instrument and help make it a reality.

How did the partnership with Quincy Jones come about?

CV: Quincy is a huge part of what we’re doing, as is Harry Connick, Jr., who’s one of our teachers. Quincy actually approached us early on after reading an article about us. He had been in an airport and noticed a kiosk filled with Rosetta Stone. For Quincy, music is the universal language, and he wondered where the Rosetta Stone for music was. His team told him about us and he invited me out to meet with him. The rest is history. He’s been a huge influence and sounding board for us and plays a big role in building the product and curriculum.

How does Playground Sessions work?

CV: There are a few core things, the first being how to make the experience of practicing fun. We solved that by building a curriculum that puts people in control and gives them the songs they know and love to learn. Then we leveled everything. So whether you’re just starting out on notes or are more advanced with chords, we surround you with visualization and gamification to keep you engaged and practicing. We also provide backing tracks to help you find success. It’s all genres of music but we’re putting users in control.

Read the rest of my
With Chris Vance by Clicking Here.

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